Lost Links – To prevent lost links affecting your ranking in the future, you must track actively lost links and take corrective measures.
Algorithm Changes – To avoid being crippled by Google’s updates, use an effective strategy that includes social media and other marketing channels.
Competitors are doing a better job – Keep an eye on your competitors by analyzing and monitoring their social media activity, link building strategies, and content marketing.
Recent Website Changes & Redesign – With careful planning of your redesign project, you will avoid the ranking drop.
Duplicated Content – When content is obviously deliberately duplicated to manipulate rankings, your site will get penalized.