SMO tactics to increase online sales

Post compelling content frequently and unique
Word-of-mouth with social reviews
Micro content for social feeds
Twitter chat with your audience
Run a Pinterest treasure hunt
Make it easy to share your products
Be active on the right #hashtags Right Keywords
Align your posts with a trending topic
Invest in an infographic
Pin your best posts to the top of your profile
Create a complementary Pinterest board
Participate in or own a Facebook group
Test out retargeted ads
Run an influencer campaign

Hashtags Marketing Strategies Proven to Engage Audience

Hastag can be quite beneficial to your marketing plan on social networks.

Advantages of Hashtags:

1) Track performance and engagement.
2) Reach out to your users.
3) Hashtags make online searches easier.
4) Hashtags can also be used as a tool in viral marketing. Many businesses have gained thousands of followers overnight by using viral marketing.
5) Hashtags are the great way to extend your content reach and they increase the brand awareness.

Reasons Why your Search Ranking Drops

Lost Links – To prevent lost links affecting your ranking in the future, you must track actively lost links and take corrective measures.

Algorithm Changes – To avoid being crippled by Google’s updates, use an effective strategy that includes social media and other marketing channels.

Competitors are doing a better job – Keep an eye on your competitors by analyzing and monitoring their social media activity, link building strategies, and content marketing.

Recent Website Changes & Redesign – With careful planning of your redesign project, you will avoid the ranking drop.

Duplicated Content – When content is obviously deliberately duplicated to manipulate rankings, your site will get penalized.